Generation 1 is a platform to accelerate a manufacturer-led transition to low-carbon supply chains in the consumer-goods and fashion sectors.
The platform addresses three challenges preventing brands from delivering on their scope 3 goals: misalignment between purchasing and sustainability goals, lack of execution capacity in sourcing countries and access to affordable finance for manufacturers.
The platform includes an experienced local energy services company that has already delivered 40+ solar PV projects totalling 10 MW, including within the supply chain of Danish fashion brand BESTSELLER.
Founding team
Willem Grimminck
Founder & Partner
Seasoned impact investment professional with proven expertise in solar investments & renewable energy.
Established Energy Service Companies (ESCO) in Nepal & Bangladesh and invested in over 40 solar projects totalling 10 MW.
Director at One True Value impact investors.
Jamie Rusby
Founder & Partner
Strong track record of delivering decarbonisation in corporate value chains, including IKEA and Velux Group.
Most recently Group Director for Sustainability at VELUX Group where he was responsible for developing and driving implementation of the Group’s 2030 sustainability strategy, including commitments to halve value chain emissions and to capture the Group’s historical emissions (scope 1 and 2).
Saskia Dieleman-Jamin
Founder & Partner
Decades on-the-ground experience in global supply chains, working with procurement teams, suppliers, workers, and communities to improve sustainability impacts.
Ex sustainability leader at IKEA and Hema.